MPO Staff01.24.22
Artificial intelligence is helping the hard-of-hearing regain their auditory sense.
Audibel has launched a line of AI-driven hearing aids called Arc AI. The device's sound quality is driven by an AI algorithm that automatically adjusts hearing aids to the wearer's environment. "Your hearing aid should adjust to you, not the other way around," said Keri L. Ruf, regional managing director at Audibel. "Now with the Arc AI, that can be the case for millions who rely on these devices each day."
Arc AI features other key Audibel technologies, including:
"The smartest hearing aid just got smarter," said Achin Bhowmik, Ph.D., chief technology officer for Audibel. "The Arc AI will redefine how hearing loss is addressed for the next decade, and we at Audibel are proud to lead the way."
Up to 55 million personalized adjustments are made per hour without the wearer's assistance, leading to a 40 percent noise reduction, a statistic that Ruf called "game changing" for anyone who wears hearing aids.
"Arc AI automatically adjusts to real-life scenarios that any wearer would find themselves experiencing," Ruf said. "If the room is noisy, Arc AI will reduce background noise; if you go out for a walk, it will pick up the sound direction. In a place like Manhattan, where you're going from a busy street filled with honking to a very quiet office building, automatic adjustments are a must. Not only is the Arc AI effortless hearing, but it's effortless selection, since it's customizable in the look and the fit.
The technology is available in more than a dozen styles, including fully hidden completely-in-canal (CIC) designs, powerful behind-the-ear (BTE) options, and every size in between. The hearing aids also come in rechargeable and non-rechargeable varieties.
Audibel is a brand of Starkey Hearing Technologies. Headquartered in Eden Prairie, Minnesota, owned by Bill Austin since 1967, Starkey is known for its innovative design, development and distribution of comprehensive digital hearing systems. Starkey has more than 5,000 employees, operates 28 facilities and does business in more than 100 markets worldwide.
Audibel has launched a line of AI-driven hearing aids called Arc AI. The device's sound quality is driven by an AI algorithm that automatically adjusts hearing aids to the wearer's environment. "Your hearing aid should adjust to you, not the other way around," said Keri L. Ruf, regional managing director at Audibel. "Now with the Arc AI, that can be the case for millions who rely on these devices each day."
Arc AI features other key Audibel technologies, including:
- Fall detection technology: A designated caregiver receives an alert whenever an accident happens.
- TeleHear: Hearing aids can be adjusted or otherwise worked on remotely by Audibel technicians, limiting visits to a clinic.
- Thrive app: The companion app supports many additional features, including tinnitus masking tools and settings for listening to music.
- Bluetooth connectivity: The Arc AI can connect to both iPhone and Android phones via Bluetooth, so the wearer can take phone calls, listen to audio, or watch videos with their hearing aids.
- Reminders: Whether to go to an appointment or take a medication, Arc AI supports reminder alerts directly into the hearing aid.
"The smartest hearing aid just got smarter," said Achin Bhowmik, Ph.D., chief technology officer for Audibel. "The Arc AI will redefine how hearing loss is addressed for the next decade, and we at Audibel are proud to lead the way."
Up to 55 million personalized adjustments are made per hour without the wearer's assistance, leading to a 40 percent noise reduction, a statistic that Ruf called "game changing" for anyone who wears hearing aids.
"Arc AI automatically adjusts to real-life scenarios that any wearer would find themselves experiencing," Ruf said. "If the room is noisy, Arc AI will reduce background noise; if you go out for a walk, it will pick up the sound direction. In a place like Manhattan, where you're going from a busy street filled with honking to a very quiet office building, automatic adjustments are a must. Not only is the Arc AI effortless hearing, but it's effortless selection, since it's customizable in the look and the fit.
The technology is available in more than a dozen styles, including fully hidden completely-in-canal (CIC) designs, powerful behind-the-ear (BTE) options, and every size in between. The hearing aids also come in rechargeable and non-rechargeable varieties.
Audibel is a brand of Starkey Hearing Technologies. Headquartered in Eden Prairie, Minnesota, owned by Bill Austin since 1967, Starkey is known for its innovative design, development and distribution of comprehensive digital hearing systems. Starkey has more than 5,000 employees, operates 28 facilities and does business in more than 100 markets worldwide.
