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May 29, 2007
By: Christopher Delporte
Editorial Director, Medical Devices
Very often, a patient or healthcare provider’s most common interaction with a medical device in the healthcare setting is a molded product. From handles for surgical instruments used in orthopedics to IV tubes, fluid bags, micro-sized catheters for cardiovascular procedures and a litany of other applications, there’s plenty of opportunity to keep the molding industry busy—and then some. The industry is served by many companies with a medical device focus. Yet, lured by predictions of steady growth, many molders with experience in other fields—most notably automotive—are taking the plunge into the seemingly attractive, though highly regulated and demanding, sea of medical device opportunity. “Everyone’s getting on the medical bandwagon in the plastics industry,” said Chetan Patel, president and co-founder of SMC Ltd., a Somerset, WI-based contract manufacturer and molder, adding that 96% of his company’s business is in the healthcare space. “There are a lot of companies that traditionally have not been [in medical devices], and they’re now entering. It’s much more difficult today to serve four or five industries simultaneously. But if you’re going to get into medical, you really have to know the industry and make every effort to understand the demands.” One company that’s seen its share of the medical device molding market grow is Mack Molding in Arlington, VT. Founded more than 80 years ago, the company serves a variety of sectors, including the computer and transportation industries. It has seen medical devices grow from less than 10% a few years ago to more than 30% today, according to Stefan Rasch, the company’s director of application development. Rasch described what he sees as some of the “gateways” to entering the device market that companies must consider before diving in. “It’s not to be underestimated. This isn’t just injection molding for the sake of injection molding,” he said. “There are certain barrier levels in providing services to the industry, in large part because of the regulations that are involved. You need to have ISO 13485 process quality. You need sufficient staff to deal with the regulatory issues, in addition to compliance engineers. They need to be part of your infrastructure so you can handle the medical customer base.” George Blank, president of The MedTech Group in South Plainfield, NJ, agreed, adding that “marketing alone doesn’t get the job done” when forming new business partnerships. He said OEMs are looking beyond basic capabilities to find contract manufacturers with quantifiable results. “Marketing is good, but customers want to know what’s happening on the shop floor. That’s one of the big changes,” he said. “The stakes are higher. There’s a lot of risk in medical products and OEMs want to know that if you’re supplying the plastic parts all the way to the finished product, there’s going to be reliability and efficacy.” Blank noted that his company is experiencing more scrutiny from potential OEM partners, and that it’s no longer the case that the lowest bid is the only determining factor in securing new business. “One of the largest trends we’ve seen is a greater move on the part of customers for due diligence,” he added. “Before customers do business, they’ll audit us. Customers want to know without a doubt that you can meet their requirements. They examine your quality system, your capabilities, in addition to the discipline inside your operations. Do you have the right people? Are they qualified? OEMs understand that very well, as they have parallel processes within their own organizations. Are you registered with the FDA? Do you have clean facilities? Can you prove it? Things like that are part of the due diligence process.”
Given the increasing competition cited by molders who spoke with Medical Product Outsourcing, the requirements to deliver OEMs consistent quality at lower costs and faster turnaround times have become a challenge. As is the case with other sectors of medical device outsourcing, molding companies turn to a range of full-service design and manufacturing services to provide added value. The advantage belongs to the company that’s not only able to improve product quality and produce more at a minimum cost, but also one that can combine high-tech molding with low-cost production. Greg Riemer, vice president of business development for the Molded Rubber and Plastic Corp. (MRPC) in Butler, WI, said all his customers consistently look for “faster, better and cheaper” ways to do business. “In our world, those are pretty big drivers. Staying on top of it is the everyday struggle of our business,” he said. “We’re continually working with raw material suppliers and toolmakers to improve our processes and optimize our systems to reduce internal lead times.” Tom Caron, vice president of sales and marketing for Donatelle, based in New Brighton, MN, said reducing the “product realization timeline,” without sacrificing quality or increasing cost is a main objective for his team.
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