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Both companies also join the World Stroke Organization Advocacy Coalition.
October 24, 2024
By: Rachel Klemovitch
Assistant Editor
Royal Philips and Medtronic Neurovascular have entered a strategic advocacy partnership. The two organizations are advocating raising awareness around the potential health and economic benefits for patients, their families, and societies of improving access to timely stroke diagnosis and treatment. They have also joined the newly established WSO Advocacy Coalition. This WSO-led coalition brings together diverse stakeholders, including healthcare professionals, patient groups, and policymakers, to develop coordinated strategies that address the global burden of stroke. By joining the WSO Advocacy Coalition, Philips is now part of a global network that actively works on healthcare policy, raises public awareness, and advocates for increased investment in stroke care infrastructure. The two companies are already working with the World Stroke Organization to share the latest research, exchange best practices, drive improvements, and advance the stroke policy agenda. Philips and Medtronic Neurovascular are advocating for a global network of stroke care centers that can deliver comprehensive care, from early diagnosis to rehabilitation. Their joint efforts focus on raising awareness, improving access to treatment, and leveraging technology and innovation. “Our new partnership with Medtronic Neurovascular and the ongoing collaboration with the World Stroke Organization highlights our shared commitment to transforming stroke care. With advanced technologies and a focus on collaboration, the time to act is now to ensure that stroke patients have timely stroke care — no matter where they live,” said Carla Goulart Peron, Chief Medical Officer, Philips. The partnership aims to promote public understanding of stroke symptoms and the importance of seeking immediate care. They will also expand the number of stroke-ready hospitals and provide training to healthcare professionals on the latest interventional techniques. Advanced imaging and digital health tools will be leveraged to create integrated stroke care systems that support early diagnosis, effective treatment, and post-procedure monitoring. “Stroke care is a race against time, and by joining forces with Philips, we can help accelerate access to life-saving treatments like mechanical thrombectomy. Together, we are advocating for necessary investments in stroke care infrastructure to reduce the burden on patients and healthcare systems globally,” said Signe Haughton, Chief of Staff, Senior Director of Medical & Government Affairs, Medtronic Neurovascular. The collaboration will be highlighted at the upcoming World Stroke Congress (October 23-26) in Abu Dhabi, where Philips and Medtronic Neurovascular will host a Stroke Advocacy roundtable session.
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