PENTAX Appoints Former Philips VP Ojas A. Buch as President, Americas

PENTAX Medical has appointed Ojas A. Buch as President of the Americas. Effective April 15, Buch assumed the president role and will lead the PENTAX team.
 
Throughout his career in the medical device industry, Buch developed an in-depth understanding of leading diverse teams empowered and aligned toward a common goal of keeping the customer at the core of all activities. Leadership roles at GE Healthcare, St. Jude Medical (Abbott), CareFusion (Yvaire), and most recently Philips have provided him with a keen understanding of the industry and its key players. As VP of Philips, Buch commanded customer-driven organizational transformations, advanced the company’s growth strategy and led strong teams around him for several global healthcare businesses.
 
“With more than 25 years of medical device experience, Ojas is a transformative leader with deep knowledge of and appreciation for the customer needs, systems integration, therapeutic devices, service innovation and robust quality systems,” Gerald W. Bottero, Global President of PENTAX Medical told the press. “In addition to leading our commercial, clinical and operations teams, we look forward to Ojas’s guidance to our R & D teams for speech and swallowing products in Montvale, N.J., and CryoBalloon technology for esophageal treatments in Redwood City, CA.  We firmly believe his strong leadership experience will accelerate product launches and deepen customer engagement in the coming years.”
 
“I am proud to serve PENTAX Medical alongside a dedicated team in the Americas. There are many opportunities to grow partnerships with customers, key opinion leaders and industry experts in serving our patients. It is through collaboration and innovation that PENTAX Medical anticipates and solves the challenges of our clients,” stated Buch. “I look forward to working with our team in advancing the PENTAX mission to improve the standard of patient care and quality of healthcare delivery by providing the best endoscopic products and services with a focus on quality, innovation, and simplicity.”