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New solution enables healthcare organizations to harness real-time data for actionable insights to improve outcomes.
December 13, 2023
By: Michael Barbella
Managing Editor
ixlayer has launched a new data visualization solution. The new module enhances the firm’s existing analytics with fully customizable business intelligence dashboard reporting that delivers actionable, real-time insights into the performance of at-home diagnostic testing programs throughout the entire patient journey. Unseen in the industry today, ixlayer’s analytics solution seamlessly integrates the latest natural language processing (NLP) and artificial intelligence (AI), enabling healthcare leaders to ask questions pertaining to data and receive empowering visual responses that can be used to guide data-driven care management decisions for their patient populations. “This data visualization solution provides a more insightful analysis of testing performance data, empowering health plans, retailers, and biopharma organizations to monitor and manage progress in real-time effectively. With this actionable intelligence, decision-makers can focus on addressing gaps in care, accelerating access to critical drug studies, and promoting greater health equity to improve clinical and quality outcomes and economics across the healthcare ecosystem,” ixlayer Chief Product Officer David Yu said. ixlayer’s platform powers data and analytics in three modules: Operational Excellence, Customer Insights, and Engagement Optimization. With the real-time data visualization solution, healthcare leaders can configure tailored dashboards and custom analytics to identify and proactively mitigate potential issues related to the identification and analysis of patient demographics, deploy effective engagement strategies that correlate to higher completion rates and vendor network management, and ensure a positive patient journey within the diagnostic laboratory testing process. Health plan administrators can benefit from ixlayer’s analytics through accelerated intervention strategies. The tool can identify non-compliant members in real time as opposed to waiting on traditional reporting, which is typically delivered at the conclusion of a diagnostic testing program. Armed with data-driven insights into their members’ testing journey, administrators are empowered to take action to promote member engagement and compliance at the right time, leading to better healthcare outcomes and improving plan performance in HEDIS quality measures. With ixlayer’s advanced analytic capabilities informing the buying behaviors of their customers, retail pharmacies can leverage aggregated demographics correlated to preferred sample collection kits to gain invaluable insight into customer and product fit, driving improved healthcare outcomes for consumers, and maximizing retail marketing ROI while building stronger brand valuation for consumers. ixlayer provides cloud-based platforms empowering diagnostic testing for greater operational efficiency, patient access, and improved outcomes. Seamlessly integrating with all systems to provide unparalleled access to effective health testing solutions, ixlayer’s platforms empower health plans, retailers, and healthcare organizations to accelerate speed to market and drive engagement and compliance, while improving brand loyalty.
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