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Company launching its Latin American expansion based on the same strategy implemented in the Middle East.
September 15, 2016
By: Business Wire
Covalon Technologies Ltd., an advanced medical technologies company, has established a distribution channel for its products into Mexico’s advanced wound care and infection management markets. Through a distribution arrangement with a partner company in Mexico, Covalon will be distributing Covalon-branded products, including its CovaWound and ColActive Plus advanced wound care lines and Covalon’s IV Clear and SurgiClear infection management products into Mexico. “Mexico is a key market for Covalon,” said Brian Pedlar, Covalon’s CEO. “It is one of the largest and most sophisticated healthcare markets in Latin America. Our success in establishing this key distribution channel in Mexico will help drive increased sales of our products into other Latin American countries. We are starting to implement in the vast Latin American market, the exact same strategy we have implemented in the Middle East. Interestingly, the large contract awards Covalon recently won in the highly competitive Saudi Arabian market are definitely being noticed by medical thought-leaders in Latin America.” “As we have consistently stated, Mexico is key to accelerating our business as Covalon enters the vast Latin American market,” said John R. Hands, Covalon’s executive vice president. “Covalon’s products are positioned to address many of the product gaps currently found in the Latin American medical market, especially when one considers the explosion of diabetic-related wounds in the region”. Covalon has already signed distribution agreements and commenced sales of its products in:
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