Adam Buglio to Manage North Coast Medical’s Revenue

North Coast Medical Inc. has welcomed back a familiar face to its executive ranks.

The company has hired Adam C. Buglio as chief revenue officer (CRO). “I could not be more excited to have Adam back at North Coast Medical, who, early in his career, served North Coast as director of Sales. Adam returns with a wealth of experience and a proven track record in driving operational efficiencies and revenue creation,” North Coast Medical President/CEO Mark E. Biehl commented. “Adam’s magnetism, authenticity, strategic vision, and deep understanding of the medical segment and market participants will bring exceptional value to our customers. He will be an invaluable asset in driving our company forward.” 
 
Buglio previously worked as vice president of Business Development at the private equity-backed Therapy Partners Group, where he played a pivotal role in targeting, analyzing, negotiating, and implementing mergers and acquisitions. At Performance Health Inc., he was director of the National Accounts-Outpatient Rehabilitation Segment, successfully implementing new business solutions strategies, leading to significant gains in national contracts across all outpatient rehabilitation business segments.
 
A seasoned professional with deep, long-term relationships in the rehabilitation medical market, Buglio began his career in sales and marketing, where he rose quickly. He specialized in group purchasing organization sole source contract negotiations and advancing growth in contracts with regional health systems providers, including hospitals, clinics, physicians, and post-acute services.
 
With a degree in occupational therapy and an MBA, Adam combines insights, giving him a firsthand understanding of clinicians’ needs, alongside the ability to formulate business solutions targeted to the needs of organizations, administrators, and executives in the medical market.
 
“It is gratifying to return to North Coast Medical and take the lead in accelerating the company’s growth, galvanizing customer loyalty, and advancing its aspirational culture,” Buglio said. “Though I bring hard-earned success, much of my journey was made possible early in my career by the mentorship of Mark Biehl. I look forward to reuniting with Mark and collaborating with the executive team at North Coast Medical, which has formed a best-in-class team comprising many current members with decades of tenure and top talent from other rehabilitation equipment manufacturers and distributors who have vast experience and expertise.”
 
Founded 50 years ago, North Coast Medical is now a global supplier and international distributor that spans a continuum of rehabilitation sectors. The company distributes branded products, acquires startups and established companies, and designs and manufactures value-oriented and new concept products. North Coast also provides e-commerce solutions for clinicians through user-friendly customizable product websites. The company is based in Morgan Hill, Calif.