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Jill Woodworth helped scale Peloton from a late-stage startup into a publicly traded $4 billion business.
June 6, 2025
By: Michael Barbella
Managing Editor
Prenuvo has appointed former Peloton executive Jill Woodworth as chief financial officer (CFO) to spearhead financial strategy, operations, and long-term planning as the company enters its next growth phase.
“Jill brings a rare combination of financial acumen and a deep understanding of consumer-driven health,” Prenuvo Founder/CEO Andrew Lacy said. “She’s helped build one of the most recognized brands of the last decade, and her leadership will be essential as we scale globally and continue making proactive health more accessible.”
Woodworth held the same position (CFO) at Peloton, where she helped scale the company from a late-stage startup into a publicly traded business with more than $4 billion in annual revenue. She played a critical role in preparing the company for its initial public offering (IPO), navigating pandemic-era demand surges, and building operational infrastructure to support massive consumer adoption. Before Peloton, Woodworth spent more than two decades as a managing director at J.P. Morgan and as an executive director at Morgan Stanley, advising Fortune 500 companies in the consumer and retail sectors on IPOs, M&A, and capital strategy. Woodworth most recently was CFO at Alation, a data intelligence platform backed by top-tier investors.
Prenuvo has emerged as a major player in proactive health and is now generating record monthly scan volumes, driven by rising demand for early health insights across an array of consumer patient populations. Earlier this year, the company announced a historic milestone of 100,000 scans and net profitability. Since then, Prenuvo has surpassed 130,000 scans and introduced its Enhanced Scan, which combines whole-body imaging, advanced neuro screening, and blood diagnostics.
In locations where it’s available, the Enhanced Scan already accounts for a quarter of business, underscoring a growing demand for a single, trusted destination where patients can get a comprehensive view of their health without the complexity of piecing together multiple tests or providers. With 15 more locations set to launch—including the company’s first sites in Europe and Australia—Prenuvo is scaling quickly to meet growing demand.
“What drew me to Prenuvo is the same thing that drew me to Peloton years ago, the opportunity to change lives at scale,” Woodworth stated. “After experiencing a scan myself, I realized how powerful it is to truly see what’s happening inside your body. The more I learned, the clearer it became that no one else in this space is approaching this like Prenuvo. I believe Prenuvo and proactive healthcare can become as ubiquitous and essential as fitness and wellness movements have become in the past decade. I’m excited to help build a future where taking control of your health is a natural, expected part of life for everyone.”
Prenuvo integrates MRI technology, its proprietary scanning protocols, AI tools and in-house R&D, and clinical reporting into a single, unified experience, enabling tighter quality control and a more seamless path from scan to diagnosis. The Prenuvo Medical Group brings together more than 150 healthcare practitioners, including the world’s largest private radiology team dedicated entirely to proactive whole body MRI screening, with over 100 board-certified radiologists on staff.
Prenuvo aims to make MRI scanning for early disease detection seamless and more widely accessible. Combining cutting-edge analysis technology with radiation-free and non-invasive full-body scans, Prenuvo’s patient-centric design is optimized to assess the body holistically in less than 60 minutes.
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