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The upcoming event will feature the finale of two world championships.
November 8, 2021
By: Charlie Sternberg
Associate Editor
The countdown is on for the relaunch of the in-person version of MEDICA at Messe Düsseldorf (running from 15 – 18 November 2021). Once again, there are many healthcare start-ups among the exhibitors, who number over 2,900 from a total of 70 countries. MEDICA has developed into an international central meeting point for the healthcare start-up scene, with a multitude of special features in the program and a huge joint stand. “We bring innovators and investors together. 40 start-ups will take part in the MEDICA START-UP PARK in Hall 12 – more than ever before,” explains Michael Degen, Executive Director of Messe Düsseldorf. The breadth of the innovations on offer here ranges from a device for non-invasive therapy for nasal pain to an AI-based ultrasound application for fast detection of nerve blocks. The innovations that the development teams from the young companies are entering in this year’s finals are no less exciting; these finals are for the 13th Healthcare Innovation World Cup (15 November) and the 10th MEDICA Start-up COMPETITION (16 November), which are highlights on the agenda for the MEDICA CONNECTED HEALTHCARE FORUM. The complete program for the forum (including the award ceremonies) can be followed live in-person on the program stage in Hall 12 or live streamed via the MEDICA.de industry portal, with the correct ticket. The 10th MEDICA Start-up COMPETITION alone counted over 250 applications from all over the world. Health start-ups submitted their solutions, which included those for the artificial intelligence (AI), healthcare app or robotics sectors. Twelve young companies were selected to go into the final by the jury. The Sympatient start-up thus committed itself to providing digital therapy for anxiety disorders via a psychotherapy app. Their Invirto therapy app is, according to them, the world’s first digital anxiety therapy for patients with agoraphobia, panic disorder or social anxiety disorder. To this end, mobile virtual reality technology and app-based therapy courses are implemented (including contact with psychotherapists and doctors). Invirto has already been approved as a digital healthcare application (DiGA) by the German Federal Institute for Drugs and Medical Devices (BfArM) and can thus be prescribed by doctors as a service which is covered by statutory health insurance funds in Germany.
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