Lucid Hearing Launches Tala Over-the-Counter Hearing Aids

Lucid Hearing has released its Tala hearing aid in its over-the-counter (OTC) hearing aid line.
 
The company said future products with the company’s new proprietary Precision Directional Listening System (PDL) will be added to the line to address the full spectrum of hearing loss.
 
“Tala is innovative, discreet and powerful and uses our most advanced technology released to date,” Steve Iseberg, VP of Innovation for Lucid Hearing told the press. “This product’s discreet design will make it popular among individuals who have mild to moderate hearing loss, and who want a solution that doesn’t look like a hearing aid. It simply looks like you’re wearing earbuds to listen to streaming music or entertainment from your phone or TV.”
 
Tala also includes LucidShape app-controlled customizable sound profiles, a moisture resistant coating, and a rechargeable design that lasts all day. Tala’s PDL system boosts the user’s ability to hear speech and other desired sounds while minimizing background noise.
 
PDL refines sounds originating from the direction the user’s facing while suppressing unwanted noise from other directions, enhancing speech intelligibility and listening comfort.
 
“We’ve positioned Tala’s microphones in such a way to optimize the hearing function so that we get the best directional performance through PDL,” said Bennett Griffin, EVP of research and development for Lucid Hearing. “These benefits are especially important in situations where individuals with mild to moderate hearing loss are struggling the most, like in noisy restaurants or in meetings, and they’re trying to make sure they really understand what people are saying,” Griffin noted.
 
Tala can also be upgraded to a custom programmed prescription hearing aid solution.
 
“We’re proud to introduce this product into the market,” said Tim Schnell, Lucid Hearing’s founder and CEO. “The modern design is incredible and perfect for those with hearing loss who have hesitated to purchase before because they were concerned about possible stigma associated with wearing hearing aids. I’m truly proud of our research and development team and their approach to Tala’s design and the high-definition sound that this solution offers, including our new PDL System which makes the product even more effective and impactful for the user.”