Alpha Source Inc Hires Director of Imaging Technology

Alpha Source, Inc., a global medical equipment parts distributor, has hired Jim Cruse as director of imaging technology. Cruse will lead Alpha Source’s launch in expanding its product portfolio to include imaging equipment and part sales support to the healthcare market.

Cruse, with 25 years of experience in asset management and supply chain management, brings with him a wealth of industry knowledge and experience. “Alpha Source is experiencing double-digit growth and great customer interest in the need for a single source medical part solution,” said Norine Weber, President at Alpha Source. “Cruse’s depth of experience, leadership ability, and track record of success are exactly what the company needs for its next major phase of growth.”

“The industry is seeking a quality proven solution for parts to help meet their equipment service needs,” said Cruse. “Alpha Source has a strong foundation in technology leadership, customer service and a creative team focused on driving out costs for their clients.”

Alpha Source executives believe Cruse’s background within the imaging part market and overall level of experience will help ensure the company’s growth.

Prior to Alpha Source, Cruse was the director of customer operations for ReMedPar, an ARAMARK Healthcare Technologies company, a business that provides imaging parts within the healthcare market. He has a B.B.A. from St. Norbert College in De Pere, Wis., and an M.B.A. from Loyola University of Chicago, Ill.

Based in Milwaukee, Wis., Alpha Source provides procurement and logistics solutions to various industries including healthcare and government. Established in 1986, Alpha Source is an ISO13485:2003 battery pack manufacturer with an emphasis on products used in medical and technical applications. Alpha Source distributes a variety of medical equipment parts including medical lamps, batteries, monitoring accessories, fiber optics, O2 sensors, power protection products, diagnostic Instruments and supplies, and mounting solutions.