REACH3D Teams With Sony for 3D Endoscopic Imaging Solution

REACH3D, whose medical division provides high definition (HD) 3D imaging services for operating rooms, is teaming up with Sony Electronics for a new endoscopic 3D imaging solution. At this year’s American Urological Association (AUA) Annual Meeting in Orlando, Fla. held from May 16-21, the companies demonstrated the combination of REACH3D’s Single Light Path 3D HD capture system and Sony Electronics’ medical grade 3D 32-inch display (LMD-3251MT) and 3D video recorder (HVO-3000MT).

The high-definition, medically compliant equipment is designed to simplify and reduce the costs of capturing and recording 3D video content, making it easier for surgeons and their teams to share 3D content in real time or for later playback.

“All the devices in a medical workflow need to work together seamlessly and easily as a complete system,” said Anne Bondulich, marketing manager for surgical products for Sony Electronics. “The combination of REACH3D’s imaging capabilities with Sony’s proven display and recording technologies has the potential to create the ideal solution for capturing and recording endoscopic procedures in 3D.”

The REACH3D Solosight Single Light Path 3D HD endoscopy system gives medical endoscopy professionals a 5mm 3D rigid endoscope platform with true 1920 x 1080 HD sensor resolution and an optical design that designed to ensure all imagery is crisp and clean. REACH3D’s 3D software allows surgeons to record in 3D, capture 2D and 3D photos as well as transmit live 3D surgeries over internet protocol.

“REACH3D has found Sony’s medical grade 3D monitor to provide an excellent recreation of our 3D imagery and to be a great value,” said Clif Parker, CEO of REACH3D. “The expansive control settings and the available hardware options allow us to configure Sony’s medical grade 3D monitor precisely as needed to display the heightened clarity and depth generated by the breakthrough technology utilized in REACH3D’s Solosight Single Light Path 3D HD Endoscope product line.”

According to Parker, the REACH3D system can help to expand the potential uses for 3D minimally invasive procedures, as well as lead to safer procedures, greater efficiencies and faster recovery times, with dramatically reduced learning times for medical teams. Combined with the Sony LMD-3251MT display and the HVO-3000MT recorder, the joint system adds new levels of flexibility and performance, company officials report.

Sony Electronics Inc., the largest division of Sony Corporation, is headquartered in San Diego, Calif.

REACH3D is based in Atlanta, Ga.