Mazor Robotics Ltd., a Caesarea, Israel-based developer of innovative guidance systems and complementary products, has added Anat Kaphan to the company's executive ranks as vice president of marketing and product management, a newly established role with product development and corporate marketing being the primary responsibilities. Kaphan will be based at the company’s global headquarters in Israel and report directly to Ori Hadomi, Mazor’s CEO, and will be a member of the company’s executive leadership team.
Kaphan has more than 15 years of experience in product development and strategy and has previously held several product, marketing and business development positions in leading medical device companies, such as Philips Medical Systems and Lumenis Ltd. She holds a bachelor’s degree in economics and accounting from Haifa University and an M.B.A in international marketing from Tel-Aviv University.
“I am excited to have Anat join Mazor and I look forward to her being a valued member of the executive team. She has developed and successfully executed strategic business plans for new products throughout her career and we are looking forward to the contributions she will make to the corporate team,” said Hadomi. “Mazor is an innovative company and our objective is to continually deliver product enhancements. Anat will ensure that we are proactively addressing the market’s evolving needs and maintaining a high level of surgeon satisfaction.”
Mazor Robotics develops robotic-based technology. The company's Renaissance Guidance System currently is used for spine and brain procedures.